Promotional Items

Promotional merchandise is used globally to promote brands, products, and corporate identity. They are also used as giveaways at events, such as exhibitions and product launches.

Almost anything can be branded with a company’s name or logo and used for promotion. Common items include t-shirts, caps, key chains, posters, bumper stickers, pens, mugs, or mouse pads. The largest product category for promotional products is wearable items, which make up more than 30% of the total.

 Brand awareness is the most common use for promotional items. Other objectives that marketers use promotional items to facilitate include employee relations and events, trade show traffic-building, public relations, new customer generation, dealer and distributor programs, new product introductions, employee service awards, not-for-profit programs, internal incentive programs, safety education, customer referrals, and marketing research.

Promotional items are also used in politics to promote candidates and causes. Promotional items as a tool for non-commercial organizations, such as schools and charities are often used as a part of fund raising and awareness-raising campaigns. A prominent example was the live strong wristband, used to promote cancer awareness and raise funds to support cancer survivorship programs and research.

Kolouroo is one of the largest promotional merchandise suppliers in Pakistan, printed business gifts, branded promotional items and printed corporate merchandise is our speciality. if you need help finding any promotional product please do not hesitate to Contact Kolouroo.

Kolouroo@gmail.com

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